I wrote a blog post for Jewellers Academy on how to have a sale without having a sale. I am not a fan of discounting handmade jewellery, particularly if you can make to order. However, with Black Friday and Cyber Monday coming up I've looked at 5 ways to have a sale without devaluing your brand and ways you can clear out old stock. Take a look at the full post here
I am pretty addicted to pinterest and love that we have so much access to inspiration as jewellers there. I have recently been drawn to unusual stone settings and I find it useful to consider how the jeweller has done it as it gives me a jumping off point for ideas. Here are a few innovative designs that I love.
I have decided to announce the theme for the coming month a week before the start of the month. This is to give people time to think about their designs, particularly those that are busy and have a lot to fit in.
The theme for February 2019 is .... music and lyrics
Here are some ideas to get you thinking about how to interpret the theme
Be inspired by
A song/piece of music you loveA specific lyric from a song A style of music e.g. classical, metal, rap, funk etcA musicalAn instrument/sMusic artwork (CD/LP sleeve or music video)A concert you went to (or wish you went to!)A music festivalChoose a musician, singer or composer you admire…
It's Black Friday again and even before the day arrived there were lots of deals around (and surely more to come). Black Friday is fairly new to the UK but it's always good to look out for a deal! Here are some of the best I've seen for metal clay artists. Do share any I've missed in the comments and I'll add them in
Clay, materials and tools Cookson Gold has discounts on clay and tools
I haven't seen any other discounts on metal clay but there are a lot of discounts on gemstones and beads out there including Beads Direct and Kernowcraft. Elsilver also have discounts, it's worth checking out their 25% off offer on dies.
Jewellers Academy has 50% off their courses including 3 metal clay courses. Tip: buy the bundle with Julia Rai's metal clay charms course and my stone setting torch fired course as it's the same cost as my course on its own! There's also the new Fancy bezels, prongs and bails course by Julia Rai which is great. Use c…