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Showing posts with the label black friday

How to have a sale without having a sale

I wrote a blog post for Jewellers Academy on how to have a sale without having a sale. I am not a fan of discounting handmade jewellery, particularly if you can make to order. However, with Black Friday and Cyber Monday coming up I've looked at 5 ways to have a sale without devaluing your brand and ways you can clear out old stock. Take a look at the full post here

Five fantastic Black Friday deals for metal clay artists

Black Friday has arrived and along with it an astounding amount of offers in my inbox and on facebook. For an American tradition it really has found some traction here in the UK! Don't get me wrong, I will be looking at whether I can get some christmas present shopping done but I noticed that there are some great offers out there for metal clay artists to invest in their own training or to stock up on supplies. So, with that in mind, here are the deals I've seen that are worth a second look 1. 20% off day and evening classes at the London Jewellery School As you probably know, I work for the London Jewellery School. If you'd like to take a class with me there you can see my teaching calendar for 2018 here (it is possible that there will be some changes but right now I am the one due to teach the classes listed above). For me, learning face to face with an expert tutor is the quickest way to develop your skills. It allows you to ask questions and practice with feedb...