I wrote this blog post for the London Jewellery School and I'm pleased with it as it brings together my psychology background and my jewellery business. You can read the original post on the LJS blog here It is the end of another year. I hope you have had bumper sales this November and December. Now is a good time to spend some time taking stock (metaphorically speaking!) to consider what you have achieved this year and what you want to achieve with your jewellery business in 2015. What has gone well? We often spend a lot of time focussing on the next thing to do and don’t give ourselves the pat on the back we deserve. Give yourself some time to think about 2014. What has gone well this year? What have you achieved? This could be new designs, new skills, sales, social media, pr - anything that has worked well. How do you want to feel? Danielle LaPorte, author of the Desire Map , suggests that when we set new goals we do it backwards. We shouldn’t focus on the goal so ...
by Anna Campbell